Flexible packaging is any kind of packaging material whose shape can be changed with ease, such as bags or pouches made of film, plastic or paper. They are the modern choice for many retail companies, because sachet pouch printing flexible packaging offers many benefits, such as:
- Easy to Customize
Flexible packaging can be made in any shape and size. Plus, they can be printed in any colors and patterns. Thus, your packaging becomes a powerful marketing tool, promoting your brand image and values.
- Optimal Protection for Products
Flexible packaging does not mean frail packaging. On the contrary, these packaging materials are sturdy and can be fitted with anti-tampering accessories. Thus, you can offer your customers the guarantee that nobody opened the package before them.
- Very Low Own Weight
Heavy packaging means extra shipping costs for you and is inconvenient for the customers, as well. Flexible packaging only adds a few extra grams to your product. You cannot find anything lighter and more secure.
- A Green Option
Flexible packaging is made of recycled or recyclable materials. Thus, your business will not contribute to the global problem of packaging wastes. This is also a strong selling point for environmentally conscious customers.