The image of any product, before reaching the consumer, is defined by its constructive form and the printed visual elements of the packaging, either images or texts with informative or promotional character.
The packaging, beyond its essential role to keep the products visible throughout their course from producers to consumers, creates emotions, and emotions are the first ones that make consumers choose certain products instead of others. Packaging also protects the product and facilitates its handling, storage and transport, but its function of promoting the product gets more important by the day. Festive packaging is created precisely for this purpose. It is not necessarily designed for new products, but for products that can be offered as gifts, in a festive presentation that will highlight the brand and attract buyers.
Boxes, bags, papers in festive colors or decorated with stars, ribbons, bows and tags with holiday wishes – all these and many others can be used to produce festive product packaging. Color blends are very important; green& red is the traditional combination, but you can also opt for black& golden or black& silver for more expensive products. Embossing is also a great solution for upscale brands, because it creates very beautiful 3D effects.
When it comes to style inspirations, rustic designs are trendy and very nice because they create organic warmth, very appreciated by customers. For Packaging ideas and good for the environment too, visit https://primeflex.com/.