Plastic is a cheap, durable, strong, but flexible material – features that have made it the preferred packaging material in many industries. However, conventional plastic takes almost forever to decompose, therefore environment-conscious companies are nowadays seeking sustainable packaging alternatives that offer the same quality, but gentle on our natural environment. Here are some of the Read More

When consumers evaluate the products they use or are planning to buy, they assess not only the product itself, but its packaging as well. The quality and the features of the packaging being integral parts of the overall product image, here are some of the things that consumers expect of well-designed, good-quality packaging: A simple, Read More

Looking to appease environmental supporters? Or are your truly interested in helping to save the environment. The following tips will help you do just that, while choosing the appropriate type of packaging for your new product:   Use easily recyclable and recycled paper and materials. That way, everyone will be able to tell that no Read More

When it comes to packaging colors, there are a lot of details to take into account. However, when seeking to choose the right design for your packaging, the following tips will usually stand as the best:   Consider colors that are either complementary or similar to the color of your product. People will begin associating Read More

Designing a logo is something that a lot of business owners tend to overlook. It seems pointless, since the main issue is to ensure that the business can produce some real consistency and quality, and to provide real support to clients who are interested in what you have to offer. While that would be what Read More